Blog Stories Forget the Price of the Home. The Cost is What Matters.

Forget the Price of the Home. The Cost is What Matters.

By Chad Brackett, November 26, 2019

Home buying activity (demand) is up, and the number of available listings (supply) is down. When demand outpaces supply, prices appreciate. That’s why firms are beginning to increase their projections for home price appreciation going forward. As an example, CoreLogic increased its 12-month projection for home values from 4.5% to 5.6% over the last few months.
The reacceleration of home values will cause some to again voice concerns about affordability. Just last week, however, First American came out with a data analysis that explains how the price is not the only market factor that impacts affordability. They studied prices, mortgage rates, and wages from January through August of this year. Here are their findings:
Home Prices
“In January 2019, a family with the median household income in the U.S. could afford to buy a $373,900 house. By August, that home had appreciated to $395,000, an increase of $21,100.”
Mortgage Interest Rates
“The 0.85 percentage point drop in mortgage rates from January 2019 through August 2019 increased affordability by 9.7%. That translates to a $40,200 improvement in house-buying power in just eight months.”
Wage Growth
“As rates have fallen in 2019, the economy has continued to perform well also, resulting in a tight labor market and wage growth. Wage growth pushes household incomes upward, which were 1.5% higher in August compared with January. The growth in household income increased consumer house-buying power by 1.5%, pushing house-buying power up an additional $5,600.”
When all three market factors are combined, purchasing power increased by $24,500, thus making home-buying more affordable, not less affordable.

Here is a table that simply shows the data:

Bottom Line

In the article, Mark Fleming, Chief Economist at First American, explained it best:

“Focusing on nominal house price changes alone as an indication of changing affordability, or even the relationship between nominal house price growth and income growth overlooks what matters more to potential buyers – surging house-buying power-driven by the dynamic duo of mortgage rates and income growth. And, we all know from experience, you buy what you can afford to pay per month.”

Chad Brackett

Earth Advantage & ADU Specialist Broker Licensed in OR & WA

Movin' and shakin'... Do you need to buy? Do you need to sell? Is moving in your future? Then let’s talk. Chad Brackett is licensed in Oregon, Washington, and California. Chad's career has afforded him the opportunity to live in 12 different states across the United States while buying and selling more than 12 homes and investment properties, including, most recently, in the Piedmont neighborhood of Portland. Originally from a suburb of Atlanta, Georgia, Chad most recently moved to Portland after spending the past couple of years in the San Francisco Bay Area where he worked for Alain Pinel Realtors. While Chad is relatively new to Portland, he is a Northwestern at heart: “I love everything about Portland. The people, the topography and climate, it is the best place I have live. From the mountains to the coast, there is just so much for my family to do.” Chad has quickly assimilated to the area based on his prior moving experiences. He understands firsthand the challenges with not only buying and selling homes but with moving and relocating. His previous experiences will be an invaluable resource to you throughout your real estate transaction. Chad is committed to quality, integrity, professionalism and excellent service when you enlist his services. Prior to beginning his real estate career, Chad had a successful 30-year retail career in sales and operational support for divisions of large organizations like L'Oreal and Limited Brands amongst others. Chad is extremely detail oriented and will utilize his strategic planning, analysis and innovative approach to ensure that you are completely informed throughout the real estate transaction and achieve your desired goals. He has provided support, training and leadership to thousands of employees and has been responsible for hundreds of millions in annual sales volume. If a commitment to service and being the #1 priority is important to you, then contact Chad.
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  • T: 503-389-0685
  • F: 503-961-8224
  • chadbrackett@livingroomre.com

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