Blog Stories It's a Family Affair...

It’s a Family Affair…

By Lauren Hurley, August 7, 2020

Julie & Jack wanted to sell their adorable home in Woodstock and move into a larger home for their growing family. We hit the ground running and made a list of things that should be completed prior to going on market. Siding repairs, pressure washing, paint touch ups, window cleaning, carpet cleaning…you name it! Once the home was all prepped, we had professional photos and video created. The marketing materials were hot off the press when we got a call, it was Jack’s mom, she wanted to buy their house! This was actually ideal, as they didn’t have to put the home on the market during the early uncertain days of Covid. They could get their home sold and be ready to go out and search for homes, and most importantly submit offers that were non-contingent on their selling their Woodstock home. It was a win-win!

Lauren Hurley

Broker | OR

She/Her

After spending a decade climbing the professional ladder of the Marketing industry, Lauren Hurley was in desperate need of vocational inspiration. So she did what most find daunting, if not impossible. She hopped down, and hunted for change. Fortunately for Lauren, she wouldn’t be starting on the first rung of the ladder that lay ahead. The daughter of a Broker, real estate had always been part of the conversation. The world of abandoned RMLS sheets, open house signs collected in the pouring rain and a fridge full of leftovers from Brokers Open Houses was all too familiar. So, while she didn’t always know it, Lauren was being trained by her Broker mom. By osmosis, she was learning how to negotiate, how to communicate and best, how to advocate for clients. While her passion for Portland, homes, history, architecture, design, and working with people had remained constant throughout her life, it took returning to the world of buying and selling homes for Lauren to realize just how perfectly her personal strengths and professional skill set aligned with being a Broker. Whether it’s negotiating and advocating on behalf of her clients, her vast knowledge of the city’s most idyllic neighborhoods, nooks and crannies, developing stunning and effective marketing campaigns, or consistently going above and beyond the call of duty, Lauren knows that superior client care is the result of perfecting every detail along the way. The joy she finds in seamlessly and successfully guiding buyers and sellers through one of the most significant emotional and financial decisions of their lives, has Lauren wishing she listened to her mother years ago. (But please don’t tell her that.) When it comes down to it, taking exceptional care of her clients isn’t only what Lauren does best, it’s what she loves to do. When she’s not meticulously critiquing the usage of serif vs. sans serif font, scarlet vs. crimson hues, or brightness vs. contrast and density, you’ll find Lauren taking Captain Salty the Wheaten Terrier on trails and along rivers around the city, collecting new vinyl records, tinkering with her ‘78 VW Bus, whipping up culinary treasures, or doing her best to imitate Serena on the court.
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  • T: 503-470-0428
  • lauren@livingroomre.com

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