By Jenelle Etzel, March 3, 2026
When people choose a home, they are choosing more than square footage. They are choosing a community.
For many households, schools shape daily life. For others, they are simply part of the civic ecosystem that keeps a state strong. Either way, most of us can agree that Oregon’s children deserve fair and equitable access to consistent learning time.
Today, Oregon students receive significantly fewer instructional days than peers nationwide. By graduation, the average Oregon student will have had roughly 195 fewer school days. Differences between districts can compound over time, creating wide disparities in instructional access. At the same time, nearly one in three Oregon students missed more than three weeks of school last year.
Time matters. Transparency matters. Strong systems matter.
House Bill 4154 is moving through the legislature to improve attendance reporting so schools receive actionable data throughout the year, not long after intervention is possible. If you believe in thoughtful accountability and supporting Oregon’s future, you can learn more and share your perspective through our nonprofit partner, Stand for Children Oregon:
https://act.stand.org/a/hb4154-or-attendance-transparancy
At Living Room Realty, we do not advise on school quality, and we remain committed to equal access to housing for all. What we do believe is that healthy communities require engagement from all of us. Paying attention to the well-being of our public institutions is one way we care for the places we call home.
Love where you live.
And if you are looking for room to live, learn, and grow, we would be honored to help.
Jenelle Etzel
President & Owner, Licensed Broker OR
She/Her
What does being lead singer and guitar player in a female punk band have in common with starting a real estate company in the middle of a recession? Not many people can answer that question. But when you ask Jenelle Isaacson Etzel founder and CEO of Living Room Realty, there’s no hesitation; where most would see a chasm, she sees a bridge.
For Jenelle, it’s all been about finding a voice—the singular and irrepressible expression of self. Once a quiet, studious, high-school girl growing up in Portland, Jenelle started a punk band after college. She played guitar, wrote cathartic songs, performed, and traveled across country while living out of a van. All that seems light years from the present moment--owning a successful, growing company; serving on boards of civic and philanthropic organizations; enjoying family life with her two young daughters and long-time partner. Still, she uses the same voice now that began to emerge on stage years ago.
Whether it’s business or music, “It’s important to know what your voice is. If it’s true, it will resonate.” Jenelle’s voice, her truth, is about being brave enough to take action without apology, being heard without being exploited, to be energized, constantly problem-solving and refining her skills in the pursuit of building a purpose-driven company. All this requires risk-taking. She’s learned the hard way that she can’t fix everything and that not everyone will share her vision. But even as she explains the difficult choices she’s faced, Jenelle radiates joy.
“It’s never okay to play small,” she says with conviction. And this, more than anything, is what she strives to impart to other women, empowering them to pursue their passion whole-heartedly and to be leaders who speak with their own unique, unapologetic voice.
Living Room Realty, founded in 2009, offers residential, commercial, and property management services. Living Room ranks in the top 15 real estate companies in Oregon, with more than 110 affiliated broker-agents. For more information, visit www.livingroomre.com.
Noted Achievements: First west coast real estate office to receive B Corp status • Top Workplaces, 2014-2016 • 100 Best Workplaces in Oregon 2017 • 100 Best Green Companies 2017 • Oregon Business in Ethics Awards in 2014 • Jenelle has been featured in The Portland Monthly, Oregon Business, and REALTOR® Magazine • Portland Business Journal 40 under 40 Business Leaders • Board of Directors, Rock n Roll Camp for Girls, receiving 2015 award for creative philanthropy • Board Member, Entrepreneurs’ Organization Global Network, Portland chapter • Orchid Award recipient for Business and Civic Contributions • Guest speaker: OPB’s Think Out Loud, Investor Beat, Cascadia Green Building Council • Advocate speaking on behalf of Benefit Corporation legislation with Oregon Secretary of State, Kate Brown
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