This home sold for $55k over the listed price “as is”.
Before listing a home, I have a candid conversation with the seller about what it’ll take to get the home sold. We discuss pricing and a listing plan, sometimes weeks before the home will be ready for showings. My client put his trust in me to make it happen. The house needed a deep clean, new carpet, new entry way flooring, fresh paint, and a big landscape clean up. We divided and conquered. Seller agreed to purchase new flooring and paint the interior. I coordinated the install and picked out carpet and vinyl colors. I covered the professional cleaners, landscapers, and decided to take on a full house staging.
All of the above turned out dynamite. The plan was to keep the home available for showings for a week and set a deadline for offers. We had originally planned to price the house closer to $400k, but I could see that by listing it for an agressive price would attract more buyers. Seller agreed to lower the price to $374,900. In one week we had almost 60 showings, 5 offers, an all cash offer, some offers waiving repairs, waiving inspections, and most offers were over $400k. All this and we were in a mid-COVID market. House sold for $430k. This is why you hire a professional to sell your home!
Sometimes it takes risks to sell for the highest price. Because calculated risks and investments always bring rewards and results.
Check out the before and afters of this home. You can see the obvious difference by cleaning, painting, updating flooring, furniture/decor staging, professional lighting and photography. Staging opens the best use of the space.
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Thinking about selling? Need a plan? Contact me. Sell with me- I make investments with you, for you!
Julia Robertson | Licensed Broker in Oregon & Washington
541-505-1111 | julia@rebyjulia.com
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Julia Robertson
WA Designated Managing Broker | Earth Advantage | WA, OR, UT
During a two-plus decade career in real estate, Julia has approached her job with one overarching goal in mind: to help people get from where they are, to where they want to be. Julia moved to the Pacific Northwest 19 years ago and genuinely loves showing the city to clients who are considering whether to relocate. Julia constantly explores neighborhoods so that she can accurately match clients with a part of Portland Metro or Vancouver that is perfect them. She believes that everyone deserves the chance to own a home in an area or neighborhood that they love.
Since a real estate purchase is one of the biggest investments you’ll ever make, Julia works tirelessly with her clients to build a trusting relationship and help them find not just a house, but a home. She has experience working with a broad range of clients to fulfill their diverse and unique needs. Whether it be a downtown condo, home in the suburbs, or a property with acreage, Julia can help you come up with a plan that meets your timeline, your budget and your needs. If you’d like to meet for coffee or lunch to discuss potential real estate opportunities, Julia would love to hear from you.
From an early age, Julia loved everything related to homemaking. Her childhood spent moving from town to town and always having to be “the new kid” gave her the personal confidence to meet new people and boldly operate in the high stakes world of real estate. Julia has lived in every state across the West - Arizona, California, Utah, Montana, Oregon and Washington. In 2006, Julia rented a uhaul and drove to Eugene where she proceeded to fall in love with the beautiful state of Oregon. She spent six years as a marketing specialist for a global furniture company, until she settled down to start a family. Now with 13 years in her real estate career, Julia has honed in on Southeast Portland and Vancouver as an area specialist. She provides full service listings for sellers, including professional staging, professional photography, drone footage, social media marketing, and networking with agents across the United States. Julia is a licensed Realtor in Oregon, Washington, and Utah as a Seller Representative Specialist(SRS) and Earth Advantage-certified broker. She served on the Living Room Realty broker advisory board(2015-2017) and attended the Portland B corporation meetings.
When Julia represents a client in the sale or purchase of a home, Julia goes above and beyond to serve her clients. She considers the client’s budget, bottom line, area preferences, and future plans. While Julia doesn’t consider herself a “sales person,” she does have over twenty years of experience in the field of sales and knows how to conduct herself in negotiations and details. Your business is Julia’s top priority, and she always makes herself available.
Along with her husband, son and dog, Waffles, she and her family love traveling, taking trips to their favorite beach in Encinitas, California, and searching out new adventures—usually with an eye toward finding new and unique places to eat.
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