Blog Stories We Wear Many Hats: Chapter 4

We Wear Many Hats: Chapter 4

By Carly van Aart, January 2, 2020

From an outsider’s perspective a career in real estate can seem like a dream. With HGTV cranking out series after series depicting agents showing a few houses one day, a short montage of renovation and a happy family reveal, it makes it all look so easy. With it’s flexible schedule and theoretically enormous income, what’s not to love?! Well, as with any job, there is more to being a Realtor than meets the eye. A truly dedicated Realtor, in my mind, is far more than a salesperson. Although marketing and showing a home in it’s best light is indeed a much needed skill, a good Realtor is most importantly an advocate for their buyers and sellers and, as such, there is great depth to the job. All said and done, our work requires us to utilize a very diverse set of skills and this blog series lets you in on the nitty gritty of some of the less commonly acknowledged hats that we wear.

Real Estate Agent as a Marketing Guru:

Anyone that has ever shopped for houses online can tell you a story about the horrendous pictures they’ve seen of homes or if you’ve toured a few houses you know some pictures make a home look either better or worse than the reality of the home. These listings did not represent the home to the world in its best light. A good agent has an eye for how to make your house shine and will work hard to play up its best features and minimize any issues that could be objectionable.  A good agent also works hard to ensure that the home is seen by as many prospective buyers as possible. Holding open houses and making individual tours as easy as possible can go a long way to both help as many people see the house as possible, but also to build good will with the agent of a prospective buyer.   Maintaining a reputation as an outstanding agent is equally important to our success as is marketing on behalf of each client.  I find that often I will get opportunities both buying and selling homes because I am a full time dedicated agent with an agency that is highly respected.  Agents on the other side of a deal want to be sure the offer they are accepting is the real deal and my reputation as an agent and the quality of communication I bring can help bring strength to an offer.

Carly van Aart

Earth Advantage Broker, Licensed in OR & WA

Real estate has been a passion of mine for as long as I can remember. As a child I filled notebooks and whiteboards with plans of dream homes and tree fortresses and when asked what I wanted to do for my sixteenth birthday my one desire was to go house-hunting. In addition I have a strong affinity for helping and advocating for others. Nothing lights up my world like serving someone in a way that leaves them beyond satisfied! Needless to say, as a realtor I have the incredible opportunity to serve my clients with a decision that for many, is one of the largest that they will make in their lifetime. Whether buying for the first time, selling a cherished family home or relocating to this fantastic city, it is truly an honor to see my clients through their transition and make the process fun and painless. A native Alaskan, I grew up hauling firewood, working the garden and tending to the family rabbits. My childhood taught me the meaning of hard work and for that I am very grateful.  These days I am a lover of dog kisses and outdoor adventures. I dabble in triathlon and enjoy helping fundraise for local charities. I am extremely close to my incredible family even though they are spread out across the west coast. I look forward to the opportunity to foster a relationship with you and help you make your real estate dreams a reality!
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