Blog Buyer The Relationship Imperative

The Relationship Imperative

By Gabrielle Enfield, August 1, 2020

Hi Readers!

So, I talk a lot about how important TRUST and a RELATIONSHIP is in real estate. Especially when you are navigating uncharted waters during a global pandemic. I’ve noticed, and we’ve talked as a peer group at my brokerage about how important COMMUNICATION is, too.  Lucky for me, I had a trifecta of awesome happen with my sellers Kelli and Lee.

They have purchased with me before in Manzanita, so knew what to expect on the buy side. This time around, they were looking to sell Lee’s first home – one he’d spent 15 years in – and they had outgrown. They wanted to take proceeds from the sale and use it to build and buy a custom home. Yeah, baby! As successful designers, both, they had lovingly updated their existing home to be magazine quality. Like, Magnolia quality. It was so much fun getting this home ready. We went through and created a staging punch list (PS, it’s all their stuff/their design!), and they had 3 weeks to pull everything together. Lee and Kelli also took my advice and had the exterior painted to reflect a modern farmhouse vibe. So good!

They had a financial goal, a stretch goal, and a magic number goal for their sales price. This is where the relationship imperative comes in. We were planning to list in mid-June. Right when the COVID comeback went into effect, and buyers were very active with little inventory to choose from. We had several heart-to-hearts about what the market could, or perhaps couldn’t support for a purchase price, especially since the purchase of their next home depended on what they got for this one. We got everything dialed and I kicked them out (to their gorgeous beach house) to maximize (safe) showing availability. And we chanted the magic number. And I busted my heinie giving the nearly 30 showings and agents access to information to get my sellers the best offer(s) possible.

When my colleague Scott Shoji at Living Room called to ask me about the house, I was so excited. Not just because he’s a wonderful human and a consummate professional, but because his buyer sounded PERFECT. They knew the house was a competitive, multiple offer situation, and they presented an offer to purchase that I kid you not – was the magic number. ✨

I don’t want to get all woo-woo on you, but I will for a second. Thanks. I’m a firm believer that you get what you give. And we put out a lot of energy toward finding the right buyer with a terrific agent. I’m convinced the Universe provided. And I’m also incredibly GRATEFUL for the opportunity to partner with such great people to help make dreams come true. High fives, everyone!

Till next time,



Gabrielle Enfield


Real estate can be a wild ride. It's important you find your wingwoman.

I understand the important decision of choosing an agent. It's a relationship for the long haul. My goal is to apply my myriad experiences, both personally and professionally, to help guide my client partners through a thoughtful, strategic, seamless and fun journey. Need an understanding of where to start, when it comes to getting ready to sell? I'll put my background in project management to work and let you know what needs to happen, complete with spreadsheets, if you're into it. Looking to purchase a vacation property and need it to generate rental income? I'll sharpen my pencil and make sure the numbers make sense. First-timer who needs a steady hand to help guide you through the real estate process? This Mama Bear's got you covered, and will be sure to point out what you need to look for. Moving to PDX and need a proxy to get to know Rose City? I'm a Pac NW native, and even with all its growth and change, this place still gives me butterflies. I grew up in Woodland, Washington, and am a proud resident of North Portland, where I'm raising my family. #boymom Before real estate, my career spans two decades of expertise I'm fortunate enough to apply every day. These experiences range from being a TV news anchor (visual storyteller) to helping develop some of the world's beloved brands (strategy and engagement). I was practically born with a tool belt on: my Dad is a retired custom home designer and builder, my uncle is an architect and my Grandpa was a Realtor and developer. I am an active listener, have a keen eye for "good bones",  and solving my clients' real estate needs in a creative and often unexpected way brings me joy. Plus, the lasting relationships formed are cherries on the sundae! Please give me a call - I'd love to see what it would be like to partner with you. For a look inside my everyday life, be sure to follow along on Instagram. High fives!
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