Blog Stories It's not always all about price

It’s not always all about price

By Yascha Noonberg, June 14, 2021

In challenging markets like our current red-hot Seller’s market, it’s natural to focus most of your attention on price as the driving force in a Seller’s decision.

We have found time after time that there is often an additional term or motivation for the Seller that rests below the surface and if revealed and addressed effectively, this can be a game changer for successfully getting an offer accepted.

One example would be the way timelines are handled. Often times Sellers have a lot of stress and anxiety about the way the timelines will work and how tricky or easy it will be for them to fulfill their deadlines in the contract. A few main examples are the closing date and the date that the Buyer’s will take possession but there are other timelines as well that are often important to Sellers such as the length of the Inspection period, when the appraisal will be ordered, and when the earnest money will be released.

By digging deep in conversations with the listing agent, we try to find a way to structure the timelines that would alleviate the most amount of stress for the Sellers so that they can feel good about moving forward with our offer and effectively tweaking the timelines can often have a big impact on the way the Sellers respond to an offer.

Yascha Noonberg

Principal Broker | ADU Specialist | OR

He/Him

Consistently featured as one of the Top 50 Brokers in Portland. Certified Residential Investment Specialist "Yascha is absolutely an asset, not only to his clients, but his industry as a whole as an example of how REALTORS® should strive to conduct business." —Past client VISIT MY WEBSITE  I was fortunate enough to move to Portland in the 90s after growing up in Maryland and then attending college in Texas. My professional life started with owning and operating a music school and recording studio in SE Portland. Eventually I was drawn to real estate both as an investor and subsequently as a consultant to homebuyers and sellers as well as fellow real estate investors. My family and I have lived on both sides of the river, and we spend a lot of our down time at the coast in Manzanita. My real estate business and family keep me very busy but whenever possible I get out on the courts to compete in tennis leagues and tournaments, and I recently started playing Pickleball. I also mix in the occasional gig or young audiences performance with local jazz group Trashcan Joe.
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