Blog Stories When Less is More

When Less is More

By Kim Parmon, June 3, 2020

As brokers, our goal has always been to get as many people through our listings as possible.  Covid-19 has changed all of that.  Instead of trying to get tons of people through homes we are now working on only allowing the most serious buyers through our listings.  It’s a quality over quantity situation, and we are doing it to keep our community safe.

I listed 15733 NE Schuyler St with this in mind.  Luckily, we live in an era with a lot of technology and tools available to us.  I had my photographer take professional pictures as well as create a 3D Matterport tour.  The cool thing about Matterport is that it allows you to tour a home almost as if you are inside it and get 360 degree views of all the rooms.  On top of this, I am used to taking extremely detailed walk through videos of properties for out of state buyer clients.  I leveraged this experience to take a detailed walkthrough video of this listing and I made it available to agents if their clients wanted even more information before touring the home.  I used this video to show more of the backyard, the closet space, the appliances, and point out other details that I thought buyers might be interested in.

The goal for me was to make potential buyers feel comfortable touring the property.  I wanted them to feel safe while in the home and able to focus on seeing themselves living there.  I wanted it to be clear that their safety was top of mind and that tours were only being scheduled for very serious buyers.  The strategy worked, because we had two excellent offers within 48 hours of listing!  We closed today for $13,000 over asking price.  Congrats to my happy client!

Kim Parmon

Principal Broker | Earth Advantage Certified | OR

She/Her

Kim Parmon Principal Broker  Lead Listing Agent Earth Advantage Certified | OR kim@livingroomre.com Oregon is the fifth state that Kim has called home in her life, and this one is sticking!  After moving multiple times in her childhood, Kim fully understands how empowering homeownership and having roots is.  She loves waking up every day in this beautiful place and wants everyone to experience what it feels like to live in their dream home. As a kid, Kim spent her free time wandering through open houses and exploring construction sites for the fun of it.  After careers in the professional ballroom dance world, the entertainment industry, and the service industry, Kim stumbled into real estate as both a passion and a profession through the purchase of her first bungalow.  After renovating it with her husband and selling it for enough of a profit to pay off their debt as well as buy a new house to live in, everything clicked: she decided to get her real estate license and help her community experience the emotional and financial benefits of homeownership.  Kim put down roots in Portland in 2015 and has cultivated a referrals-based business throughout the years.  She understands that real estate is a service and the experience she gives her clients is first-rate.  She works hard to anticipate needs.  She is responsive, thorough, empathic, and a skilled negotiator who enjoys market analytics and strategy as much as she enjoys connecting with her clients.  Her ethics and reputation are the cornerstones of her business and the happiness of her clients is the yardstick that she measures success against. Kim merged her business with the best agents in Portland at the beginning of 2022, which has allowed her to give her clients more resources, more advocacy, and a top-notch real estate experience.  She is honored to be a part of her incredible team and feels lucky to go to work every day. In her free time, you'll find Kim enjoying lazy evenings by the fire with her husband, daughter, and rescue dogs.  She loves dancing, live music, exploring all of the beautiful places around us in the PNW, enjoying a cider and a good meal with friends, and browsing Powell's for a great new book. Andee Ziegler  Licensed Listing Team Operations Manager andee@livingroomre.com Loving where you live will change your life. Everyone deserves that joy. For me, real estate has been a way of nurturing my community and doing what I can to help people find stability, grow generational wealth, and create a little space of their own in the world. For 15 years I found the most joy in helping first-time homebuyers, guiding my peers through their first major investment and dreaming up what home means for them. I’ve done restoration work on homes from a variety of eras, 1894 Victorian farmhouse to classic 1950’s ranch. I enjoy empowering new homeowners with the knowledge I’ve garnered over the years, from systems to finishes.  In 2022 I joined forces with some of the best realtors in the biz and shifted my focus to operation management for listings. This welcome change opened up space in my life: more cake, less pants.   Andee Zeigler | Licensed Listing Team Operations Manager | andee@livingroomre.com Jessica LeDoux | Lead Buyer Agent | Broker Licensed in Oregon | jessica@livingroomre.com  Karim Alaeddine | Operations | Principal Broker Licensed in Oregon | karim@livingroomre.com  Jenessa VanZutphen | Buyer Operations Manager | Licensed in Oregon | jenessa@livingroomre.com 
Read More
  • T: 503-438-5101
  • kim@livingroomre.com

You might also enjoy

Just Listed: Beautiful Skyline Heights Traditional

Yascha Noonberg

10035 NW SKYLINE HEIGHTS DR Portland, OR 97229 Introducing this captivating residence in the highly coveted...

Just Listed | Completely Detached Luxury Condo in Hazelwood

Sean Patrick O'Feery

1131 NE 106th $499,000 3 bed | 2.5 bath | 1529 sq. ft. MLS# 24349587 |...

Home Buying: A Financial Resource Guide!

Jessica Ward

  Hey! Have you ever thought about buying a home but didn’t know where to begin?...

Just Listed! Three’s Company!

Bonnie Roseman

630 SE 33rd Ave Portland, Oregon, 97214 Gingerbread adorned Victorian with curved porch on a pedestrian/bike...